Venue FindR App

Choosing an event venue has never been this easy

Introduction

The VenueFinder app is a mobile application that helps users to book event venues and take virtual tours. The purpose of this case study is to document the user experience design process of the app, including user research, information architecture, wireframing, prototyping, and user testing.

  • Enjoy a streamlined and stress-

    free venue booking process

  • Search for event venues from

    the comfort of your home

  • Skip the hustle of visiting

    multiple venues physically

  • Tour your favorite venues

    virtually

  • Search for event venues from

    the comfort of your home

  • Search for event venues from

    the comfort of your home

  • Tour your favorite venues

    virtually

  • Skip the hustle of visiting

    multiple venues physically

  • Search for event venues from

    the comfort of your home

  • Enjoy a streamlined and stress-

    free venue booking process

User Research

We conducted a survey and interviews with individuals who have booked event venues in the past, venue owners and managers, and corporate event planners between the ages of 25-45. From the research data gotten, this age range typically represents individuals who are actively involved in event planning, including weddings, parties, and corporate events. The research focused on understanding the user's pain points, preferences, and behaviors when booking event venues.

Research Insights

  • Convenience is a top priority for users when

    selecting and searching for an event venue.

    1

  • Virtual tours are highly valued because they

    provide users with a better sense of the

    space and its amenities.

    2

  • Reviews and ratings are important because

    they make the decision making process easy.

    3


  • Prompt communication in the form of timely

    notifications and updates can help users stay

    informed and also ensures a smooth planning

    process.

    4


  • Users express concerns about the complexity

    or lack of flexibility in the booking process,

    including limited payment options, unclear

    availability, and difficulties in managing changes

    or cancellations.

    5

User Personas

After conducting my user research, I came up with two main personas that stood out to me and whose pain points, wants and needs served as the basis of the design for this digital solution.

  • Take virtual tours of multiple

    venues right from your phone


  • Easy access to venue details and see

    what others have to say.

  • Convenient and safe booking and

    payment options.


  • Browse from an extensive list of

    available venues.


  • Manage your bookings and

    payment details.


  • Get a bird's eye view of available

    venues and their prices.